Research task 3.2: Choosing a typeface

“Typeface choices might be influenced by what is legible, what is available on a computer and by the nature of the text. Typefaces can also be chosen for historical reasons. While a novel set in Renaissance Italy or eighteenth-century Britain may benefit from the use of Bembo or Baskerville respectively, it is not a necessity. What matters is that the text is readable and attractive to its intended audience today.”
Phil Baines & Andrew Haslam, Type & Typography, 2005. London: Laurence King Publishing.
In Exercise 3, you have to choose a typeface for the text, but how do you choose a typeface? In Notes on Book Design, Derek Birdsall describes clearly how you can choose a typeface that is appropriate for your text. Read the section ‘o n choosing a typeface’ in the book, N otes on Book Design, and use this as an approach in Exercise 3.

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